POWERED BY KARMA - ELECTRIFYING MOBILITY

The modern world is increasing - increased consumption, leading to increased transportation, pollution, and costs, driving the need for increased efficiency and savings. That’s why Powered by Karma was created. In a world where climate change is the greatest modern threat faced by humankind, Powered by Karma aims to be part of the solution. 

With Karma Automotive taking part in the Climate Pledge, a global initiative to help companies reach carbon net-zero by 2040, one of the goals set was to help others reach the same goal. We are retrofitting commercial vehicles, replacing the internal combustion engine with an electrified fleet for deliveries and transportation to be more green, sustainable, and efficient. Rather than perpetuating the culture of consumption, our mission is to reduce, reuse, recycle. 

LOGO

PBK’s logo consists of Karma’s imperfect loop adorned in a purple-to-blue gradient, along with the Powered by Karma wordmark. 

Karma’s imperfect loop represents the never-ending pursuit of perfection, used in Karma Automotive’s primary logo. The purple-blue gradient represents the transition from luxury (purple) to a more tech-focus (blue). 

The full color logo is the primary logo to be used. Single-color logos are used where full color cannot be used.

FONTS

Nexa font family has excellent legibility and readability for motion graphics, web, print, and well-finished geometric designs. Nexa is suitable for headings of all sizes and text blocks in both maximum and minimum width and height.